Why a Fractional Finance Director?

Hiring a full-time financial expert is expensive and often not feasible for small to medium-sized enterprises (SMEs). With a Fractional FD, you gain access to high-level expertise used by multinationals without the long-term commitment of a full time employee. 

A Fractional FD works flexibly with your business to provide strategic financial guidance, streamline operations, and help your business thrive.

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Fractional Finance Director Explained

What is a Fractional FD?

A Fractional Finance Director brings the financial expertise of a full-time FD but works on a part-time or project basis, providing cost-effective and flexible support for SMEs. Instead of committing to a full-time hire, you get the same financial guidance multinationals rely on, tailored to your business needs.

  • Cost-Effective: Only pay for the hours or days you need.

  • Scalable: Easily adjust the level of support as your business grows.

  • Expert Insight: Benefit from decades of financial experience across multiple

Challenges a Fractional FD Solves

1. Confusing Data and Metrics

Frequently a business is overwhelmed by financial and commercial data.  However, what is the data indicating and what are the actions required?

I help businesses cut through the confusion.
By identifying the key measures, I will work with you to establish reports that provide clear insights to guide your business in the short and long term.

Let's start with one metric.  Together we can work out how best to measure and then tackle the underlying issue.

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2. Cash Flow Struggles

Running out of cash before the month end? Uncertain over the value and timing of the likely cash to be received?
Cashflow is often confusing and frequently creates tension.

Let me work with you to establish the underlying issues, whether it is chasing overdue payments or  identifying cost-saving opportunities.

The output will be establishing a cash flow model that works. It is easily maintained and highlights key timings.
This is a fundamental building block required in successful businesses.

3. Stock Management Issues

Excess stock ties up capital and creates inefficiencies. I work with businesses to optimise stock levels, set minimums, and improve processes with suppliers. This frees up working capital and reduces the likelihood of costly stock write-offs.

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Let’s Talk About Your Business Challenges

Book a Call
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Benefits of Hiring a Fractional FD


Expertise When You Need It

You get access to top-tier financial expertise on a flexible basis, so you're not paying for a full-time FD when you don't need one.

Unbiased, Objective Advice

A Fractional FD offers a fresh perspective, free from internal politics, giving you honest, objective guidance.

Tailored Financial Strategies

Whether you need help with cash flow, budgeting, or growth strategy, I offer customised solutions that align with your specific business goals.

Reduced Stress for Business Owners

No more sleepless nights worrying about financials. With me on board, you can focus on what you do best—growing your business.

Real-World Impact

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Why Work with KeithFD?

With 30 years of experience across healthcare, pharmaceuticals, financial services, and consumer goods, I’ve developed a keen ability to adapt solutions from one industry to another. I’ve helped countless businesses streamline their financial operations, grow their cash reserves, and make smarter, data-driven decisions. Here’s what makes working with me unique

His strategic guidance was a game-changer for our business growth.

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David Francis

Chairman, A.I. London t/a Armarii

  • 30

    Years of experience in finance roles, working with multinationals and startups to drive sustainable growth.

  • 5+

    Industries 

    of expertise, including healthcare, pharmaceuticals, and consumer goods
  • 100%

    Hands-On approach, directly involved in everything from forecasting to managing cash flow and debt recovery.

  • £1M

    Saved in operational costs and increased free cash flow for clients through strategic financial planning.

Ready to Transform Your Business?

If you’re ready to stop struggling with confusing data, cash flow problems, or stock management issues, it’s time to bring a Fractional FD on board. Let’s work together to create a tailored financial strategy that helps your business grow.